The Courtside CEO: Strategies to Leverage Your Talent and Pursue Your Passion
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After a knee injury ended his straight-out-of-high-school NBA career, Jonathan Bender reinvented himself as an inventor and CEO. In The Courtside CEO, he uses basketball metaphors and hard-won lessons to coach readers through fear, visualization, financial fundamentals, mentorship, and momentum. Part memoir, part motivational playbook, the book urges aspiring entrepreneurs to answer their calling with 'Excellence and Obedience,' stop being 'wantrepreneurs,' and build a plan around their true passion.
- Written by a real NBA player whose career ended at the top—then he reinvented himself as an inventor and CEO
- Turns basketball metaphors into practical, memorable business lessons (H.O.O.P. Principle, 'detail detective,' 'burn the ship')
- 'CEO = Called to Excellence and Obedience'—a faith-forward take on entrepreneurship
- Practical case studies and self-assessment quizzes make it a usable playbook, not just a memoir
Perfect for an aspiring entrepreneur, career-changer, or athlete looking for a faith-friendly, motivational playbook to conquer fear and turn a passion into a business.
Product Details
- Author
- Jonathan Bender
- Format
- Paperback
- Pages
- 183
- Dimensions
- 6x9 in
- Interior
- Black and White
- Weight
- 8.7 oz
- ISBN
- 9781462117444
- SKU
- 17444
- Imprint
- Plain Sight Publishing
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About Us
Since 1986, Cedar Fort Publishing has produced uplifting fiction and non-fiction books that are known across the globe. Our diverse catalog includes over 3,000 books. We are proud to publish Latter-day Saint non-fiction, general non-fiction, cookbooks, children's books, and customizable books. In the past we've published clean fiction.
